Copy, Concept, Creative Direction 4

your Brand Campaigns, Change Communication, Customized Agency Models. Like:

making best brands

Better Brands

75 years Porsche - Driven by Dreams

Celebrating Porsche in full color by scripting the global landing page and concept for a new #DreamerStories framework worldwide.

Dreamwork is Teamwork: xKyle Jacobson xSteve Tyler xDaniel Maurer xMiguel Chorda xJesus Fernandez xBBDO

smart #1 world premiere

Partnering as a creative team from concept car to global reveal of smart's first all-electric SUV.

Driving it home with: xMario Zaradic, xMyles Lord, xServiceplan Group

Mercedes-Benz I Employer Branding

Activating thousands of Mercedes-Benz employees and executives for the strategic transformation into a luxury brand.

Change for the better with: xChristian Krull xAndy Tran xNico auf dem Berge xBenni Busse xAristotelis Saflanis

E.ON - Brand Purpose

Taking part in E.ON's writers' room for the international redesign, Christoph Waltz's ToV and the companies implementation of “new energy”. Made it work with: xAnno Thenenbach and xJörg Tavidde.

World premiere VW ID.5 GTX

Joining Volkswagen’s Way to Zero with the introduction of the VW ID.5/GTX and featuring the ID. Buzz for the first time.

A real-time event script brought to life by: xHyperbowl Virtual Production, xHarun Hazar and xJangled Nerves.

New Playgrounds

Going beyond the Grand Prix: Partnering with Formula 1 connectors to lead the global social media race, create sustainable value and elevate F1 brands to the next level.

use my network

Get access to best-of-class designers, art directors, strategic planners, account managers, directors, sound / film studios, programmers and Web3 specialists in Germany, Spain, Austria – and around the world.

for high values, standards and outcomes

Let's connect

Toni Selzer

CREATIVE PARTNER

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